We are looking for a qualified Digital Marketing Head to take the lead in developing successful and long-term measurable digital marketing strategies to re-define the way India travels. With over 135,000 properties, GuestHouser is the market leader in the revolution, that is the home-sharing industry. It is an exciting time to be a part of our team, and an even more exciting opportunity to bring this disruptive product to the market.

• Build detailed road-maps for each channel outlining initiatives, milestones, enablers and dependencies to scale them and also bring about efficiency improvements
• Hire and grow teams that are best equipped to handle the channels, given the dynamic and fast-growth nature of the business
• Work closely with engineering teams as well as WW team to leverage technology to build sustainable competitive advantage over other competitors
• Be a domain expert with solid online acquisition experience (5+ years relevant experience)
• Proven knowledge and expertise in online acquisition (search, programmatic, content) tactics and best practices, include leveraging customer insights to drive web sales channel growth – experience building in-house tools a plus
• In depth experience with Google and Facebook advertising products
• Experience in real-time performance optimization of results and managing significant advertising budget • Data Driven, Innovative and Efficient
• Proven experience in quantitative & qualitative analysis to justify proposed actions & contingencies, including experience with A/B and multivariate testing
• Experience computing CAC, LTV and marketing ROI metrics
• Ability to prioritize activities effectively; focus on critical few, communicate and align conflicting priorities & propose solutions

• Experience in a managerial role (2+ years people management experience). Ability to manage a team of campaign managers. Coach and grow this team to meet their team objectives as well as personal development goals
• Technical degree (CS, EE, ...) + MBA from premier institute preferred
• Proven experience defining and executing long term web and mobile marketing (acquisition/engagement) programs

• A Bachelor’s degree in any stream
• The desired skills are persuasion, prospecting, public speaking, writing, closing skills, motivation for sales, identification of customer needs and challenges